Each year, the new Nike Air Max. Launched in 1987, the Air Max line has never wavered since. Baby designer Tinker Hatfield knows at least a novelty per year for three decades with a Nike Air Max officially named after its launch year. In general, it is also in the final season of the previous year, Holiday 2015, for example, what unveiled the new version.
In 2016, the Air Max changes a little. Gone are the traditional Swoosh on the side or in the back as in 2015, it now appears in huge on the front. Here we recognize the inspiration football with a very light logo. On the bubble, she is still huge and well visible. It will also be difficult for Nike to reinvent this aspect since this is a time that is already full and visible. The Flywire is still present but in more subtle way.